The public is paying dearly for our cult of the worthless and personality.
It has become clear for many years that what one sees with advertising and media clutter. is expressly not what one gets. And the fact of the matter, certainly with the case of Advertising and Marketing, is that generally there is just too much of it out there for anybody’s good. We suppose that in our society commercial information (preferably truthful) is essential But since so much of what the advertising and marketing people tell us is only half the truth or, at times, none of the truth, some of us do start to wonder why we bother with it all. Hence the huge and growing waste…of money, after all huge sums of money are spent on totally meaningless advertising/marketing programmes! Waste of Media…so much so that we now live in an over-informed society surrounded by a glut of commercial clutter.
Unaccountable Marketing and Advertising is starting to smell like the banks who have bought us to rack and ruin by deceiving the public. And our countries are hanging on to solvency by their fingernails, and our country-folk, after the epic of deceit that was the Politicians and the Banks, at least they see now through these attempts at manipulation! They are tired of the whole wretched mess that our business people have created – they want simply to have effective corporations without all the unnecessary BS.
The injudiciousness of the Marketing world by still proceeding to produce all this utter banal advertising and marketing programmes at a time of stringency is unbelievable!
None of this utterly useless Advertising and Marketing leads to us to being any better off! It does not promote growth or recovery. It does not educate our children, in fact quite the contrary!
It has been clear for many years that what one sees with Corporations is expressly not what one gets! With their smooth grained advertising people together with their smooth grained spivs, the PR people, they do not help people live with any more dignity in fact they do not add one iota to the improvement of life because this pursuit of the superficial, these cynical acts of waste and charlatanry, nauseates the average customer more than almost anything else imaginable. Kampanye di media sosial They most certainly see the shallowness together with the worthlessness of the whole international Marketing and Advertising scene!
With their failure to work as evidenced by the very recent Financial Crisis shows that Marketing has no sense of convection about it at all.
It is time that the Advertising Agencies reinvented themselves, they must stop producing evidence that all they are self-regarding incompetents embarked upon huge and wasteful acts of profligacy – and with no accountability!
Yes, our countries are in a mess, they still are and all this Advertising, Marketing, Spin and Celebrity will not get us out of this mess.
Paul Ashby – Summary:
Highly experienced & adept at creating accountable marketing/advertising “Events” in new and existing media, both domestically and internationally. Highly experienced in creating and writing interactive products for B2B as well as Event development and launch. Experienced in creating sales and communication strategies for vendors including a detailed understanding of software and services in multiple industries such as banking, FMCG, Insurance and Automotive industries among others.